Minus Forty°

Minus Forty° was born where winters are not just a season, but a test of survival. Inspired by the relentless cold of Alaska, our brand stands for resilience, strength, and the raw beauty of life on the edge of the Arctic.

  • Winter Essentials for Alaskans


    Born in the cold, built to last. The Minus Forty° hoodie is designed for those who know what it means to push through the harshest winters. Heavyweight comfort meets minimalist style — whether you’re on the tundra or the city streets.

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  • Minus Forty°

    From the streets to the tundra, Minus Forty° keeps you covered. Our Survival Hoodie brings heavyweight warmth and minimalist style, while the stainless steel tumbler keeps your grind fueled — hot or cold, all day long. Built for those who endure the cold and live without limits.

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Minus Forty° Essentials

Minus Forty° Essentials

The foundation of survival starts here. The Minus Forty° Essentials Collection brings...